- You need better titles
- I can’t think of how to describe this need except to filch some great examples:
- You can shorten your URLs to be more search-engine friendly!
- The biggest one, though, is that you should know
WHAT YOU WANT TO DO WITH YOUR BLOG
If you had to make a business card with the name and address of your blog (in a naturally tasteful typeset that perfectly conveys the tone you’re going for) and a tweet-sized statement of what it’s about — what would you put? “Walrus training and gourmet baking”? “Lots of my opinions on whatever I deem important”? “Literally my entire diet in Instagrams”?
Continue reading “Becoming PRO-fessional: what do you do when your blog doesn’t know what it wants to be?”